THE DOTS

The Basic Pillars : The 1st fundamental step

When we start forming our strategy the most important aspects are insights. These substantial information are obtained through various measures of qualitative and quantitative research. Having worked in various projects gave me exposure to the above aspects in various measures which helped me structure my pillar of knowledge. Let's have a look.

The Dots: Inventory

WINE RATING ANALYSIS

This Team Curriculum Project shows you various useful insights derived from raw data which would be further useful to develop an Out-of-Box strategy. R Studio Data Analytic Tools was used for data mining.

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OPTIMIZING CUSTOMER STRATEGY

This Team Curriculum Project implements various analytical models to find as well as predict an appropriate marketing strategy to approach existing and new customers of the Bank.

Advance Excel and SPSS was used to build these models and predict the approach

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ICEBERG FOR KUWAIT

This Curriculum Team Project is a part advanced modeling course. With the given parameters and data we were tasked to find a solution to the problem to reveal the most cost-effective way to transport ice. The end solution will also include the optimal size of the travel vessel, the most efficient speed to travel for fuel efficiency and maximum product, and how much water we were able to harvest. This was obtained through excel sheet modeling.

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ABOUT ME

With her keen interest in Brand Strategy and Analytics, her portfolio consistently strives to excel in Brand Strategy through her gained knowledge and experience. She loves creative problem solving, through which she believes brands can uniquely appeal to their audiences. This can be done by having three super powers:
Being Creative
Being Strategic
Being Analytic.

The Dots: About